Iván Gyurácz Németh
Partner
Internationalisation I Business Development
Iván Gyurácz Németh
As Head of the Internationalisation and Business Development Department of Absolvo, Iván’s key areas of expertise are international market entry, strategic and international B2B marketing, B2B sales and lead generation.
He has advised B2B startups and scaleups in developing their go-to-market strategies for 10+ years as an external advisor or interim manager; he has also taken an active part in their market entry execution in a hands-on manner, with a strong focus on lead generation and international business development.
He is also an experienced trainer, regularly delivering presentations and holding trainings on B2B marketing, international market entry and business development, both in Hungarian and English. He is a lecturer of the Metropolitan University’s Strategic Marketing Executive MBA course and the Faculty of International Management and Business at Budapest Business School.
Iván was a Board Member of the Hungarian Foreign Trade Association between 2014 and 2020.